General LED Launches New Multi-Divisional Websites
November 4, 2011 San Antonio, TX General LED, Inc. announces today the launch of its multi-divisional and cross functional website www.GeneralLED.com and two of its scheduled three divisional sites www.AgiLight.com and www.GenLEDLighting.com. The third divisional site will be launched during fiscal 2012. The company, founded in 2003 with a strong intellectual property portfolio, is a holding company engaged in the application of light-emitting-diode (LED) technology. With its three principal business units; commercial signage through AgiLight, Inc., architectural lighting through GenLED Lighting; and microelectronic product research through MIP, the General LED companies provide quality, energy efficient lighting products as well as advanced product research and development. “As the General LED divisions and customer base grow, we found it necessary to renovate our websites making them more user friendly and more consistent in look, feel and messaging,” said Steven Moya, President and CEO of General LED, “The new websites feature a cleaner design, clearer communications and a more simple functionality allowing us to update and propagate the sites with new products guaranteeing speed to market. Our partners and customers have come to expect quality products, service and information from us. Our new websites help us deliver this promise.” The new site has been developed using the Content Management System Wordpress. The main features include:Ease in updating and changingCleaner designSearch engine friendlyMobile Device and Tabloid friendlyBrown Creative Design (www.browncreativedesign.com), an Atlanta-based marketing and graphic design firm, was responsible for the design and development of the new General LED websites. “General LED manufacturers and markets state-of-the-art LED architectural lighting and sign lighting products. They wanted the design and functionality of their sites to represent the cutting edge technology that they are known for and the new sites reach that goal,” said Adam Brown, principle Brown Creative Design.